AI Insights · Timothy · January 2023
Top 5 Social Networking Apps in Colombia in Q4 2022
In Q4 2022, the top 5 social networking apps in Colombia showed varied trends in downloads, active users, and revenue. WhatsApp Messenger, Facebook, Messenger, Telegram Messenger, and BeReal saw distinct performance metrics.
In Q4 2022, the top 5 social networking applications in Colombia demonstrated notable performance trends across downloads, active users, and revenue. The data, sourced from Sensor Tower, provides insights into the usage and popularity of these apps on a unified platform.
WhatsApp Messenger maintained a strong presence with weekly downloads fluctuating between 141K to 251K. The app saw a peak in downloads during the week of December 19, reaching approximately 251K. Active users remained consistently high, averaging around 19.7M to 19.8M throughout the quarter.
Facebook also showed robust performance, with weekly downloads ranging from 184K to 269K. The highest number of downloads occurred during the week of October 24, with around 270K downloads. Weekly revenue for Facebook varied, peaking at about $9.2K in the final week of December. Active users hovered around 26M, maintaining a stable user base.
Messenger demonstrated consistent download numbers, ranging from 121K to 141K, with a peak observed in the week of October 31 at approximately 142K downloads. Active users for Messenger showed a slight decline over the quarter, starting at around 9.9M and ending at about 9.6M.
Telegram Messenger experienced weekly downloads between 76K to 115K, with a peak in the week of October 17 at approximately 115K downloads. Revenue for Telegram Messenger saw an upward trend towards the end of the quarter, reaching around $967 in the last week of December. Active users showed some fluctuation, with a noticeable drop towards the end of the quarter, averaging around 1.9M.
BeReal: Photos & Friends Daily had relatively lower download numbers compared to the other apps, ranging from 7.5K to 23.7K. The highest downloads were observed in the week of September 26, with approximately 24K downloads. Active users for BeReal increased towards the end of the quarter, peaking at around 94K in the final week of December.
These insights highlight the varying trends and user engagement levels for the top social networking apps in Colombia during Q4 2022. For more detailed analytics and insights, visit Sensor Tower.